![]() Creating a good intro that will keep your viewers intrigued and will convince them to continue watching is a crucial step in producing video content. The intro is what has to sell the entire video to a user in a matter of a few seconds to make them stay. And this is what any viewer would do unless they absolutely need to watch a niche video that does not have a lot of alternatives (well, we all had to look for a tutorial on how to fix a weird unknown issue on our computer at some point).Īs Kevin Kelly famously puts it: The only factor becoming scarce in a world of abundance is human attention.īecause keeping users interested has become incredibly challenging, every creator knows that the first 10-20 seconds of the video have to be top-notch. With over 500 hours of content uploaded to YouTube every minute, the stream of content never ends and new recommended videos pop up every time you refresh your home page.īut would you spend several minutes, let alone hours, of your time watching a video that doesn’t look very exciting from the first seconds? With so many other videos offered to you by the smart YouTube algorithm, you wouldn’t hesitate to switch to a more captivating one in a heartbeat. YouTube is the Internet’s biggest video platform that has over 2 billion active users who watch more than 1 billion hours of video content every day taken altogether. ![]() ![]() Competition for viewers’ attention on YouTube has grown immensely so if you still think a video intro is not a compulsory part of content production, let us tell you why it actually is. While YouTube videos are a totally different kind of video content, they sometimes have their opening credits, too. When you watch a movie or a TV show, at the beginning you always see opening credits that reflect what it is going to be about and hint at what you might expect from it.
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